The path to entrepreneurial success isn’t one-size-fits-all. While some entrepreneurs leverage years of corporate experience, others dive into startups straight out of college. Regardless of their background, many successful entrepreneurs share a common goal. And, that’s to build, learn, and create value.
Alex Day, a real estate tech entrepreneur and founder of Modus, is a prime example of this.
After successfully selling Modus to Compass in 2020, Alex continues to inspire aspiring entrepreneurs, along with being a member of The Lifestyle Investor Mastermind group. In this article, we’ll take a look back into his journey, exploring the combination of passion, resilience, and adaptability that has driven his success to this day.
A Serendipitous Journey: From Sales to Startups
Alex’s entrepreneurial journey wasn’t a straight line. Initially, it was a simple fascination with sales and an ability to connect with others that sparked his interest. Throughout his early career, he learned the importance of perseverance and believing in his product through selling knives and novelty ice cream.
After a brief stint at Amazon, Alex realized that the corporate world wasn’t for him. As such, he plunged into the startup world by participating in hackathons and launching ventures like Peach, a lunch delivery service. Even though Peach didn’t achieve a major exit, it provided invaluable lessons in scaling and building customer relationships.
The Ups and Downs of Startup Equity
As Alex learned firsthand, equity in a startup is not always a guarantee of wealth. Despite pouring his heart and soul into Peach, he didn’t reap the financial rewards as he hoped. Although the business itself was a failure, he viewed it as a valuable learning experience. Specifically, he credits his time at Peach with teaching him valuable lessons about business, teamwork, and resilience.
In his opinion, startups are probably not the best choice for those seeking financial gain. Although the journey can be filled with uncertainty and risk, it can also yield significant rewards, both personally and professionally.
Spotting the Opportunity
While Alex was initially drawn to flipping real estate, he quickly realized that logistics weren’t his strong suit. There was, however, one significant pain point: the outdated and often frustrating home-closing process.
In response to this discovery, Modus was founded to provide escrow services that are faster, safer, and more transparent by leveraging blockchain technology.
Building a Strong Foundation
With the help of a small team of engineers, Alex embarked on a journey to build Modus. They participated in hackathons, where their innovative ideas gained recognition and boosted their self-confidence. After quitting their jobs in 2018, they focused full-time on the startup.
Ultimately, it was Modus’s strong team that made the company successful. Through the split of equity and the attraction of talented individuals, they developed a collaborative and innovative culture. In fact, Modus achieved $20 million in revenue within three years of scaling their operations.
The Exit and Beyond
As a result of its impressive growth, Modus was acquired by Compass, one of the biggest players in the industry. It was a major milestone, but Compass also faced challenges as it navigated economic pressures. Even though Modus eventually shut down, the experience provided valuable lessons about building and scaling tech startups.
The Power of Passive Income
With passive income, you can build a foundation of steady income that allows you to pursue new ventures without financial constraints. In order to achieve financial security, individuals need to diversify investments and generate income from multiple sources.
Alex adopted this approach following the acquisition of Modus, striking a balance between active and passive investments. Through this strategy, he was able to explore new ideas without worrying about immediate returns, contributing significantly to business.
Giving Back: Mentoring the Next Generation
As a result of Alex’s journey, he was inspired to give back to the entrepreneurial community. As a mentor at the University of Washington, he shares his insights and experiences with the next generation of innovators.
As a mentor and supporter of young entrepreneurs, Alex aims to make them aware of the importance of financial security and sustainable growth. In order to achieve his goal, he equips them with the tools and strategies they need to navigate the challenges and opportunities of entrepreneurship without compromising their long-term freedom.
Key Takeaways:
- Be passionate about what you do, but remain flexible. Originally driven by his passion for sales and a desire to work at a top tech company, Alex quickly adapted to corporate life. As an entrepreneur, it is important to be open to change and pivot when necessary.
- Take advantage of the learning curve. Though a startup may not always result in financial windfalls, the knowledge and experiences gained are often more valuable. During Alex’s time at Peach, he learned invaluable lessons that he applies to his current endeavors.
- Find a genuine market need. The idea for Modus came from a real problem Alex faced in the real estate sector. By identifying a real need and creating a tech-driven solution, we were able to scale quickly.
- Invest in the right people. As Alex built a team of talented, dedicated professionals, Modus was able to continue to grow and innovate. The company’s success was a result of a strong team.
- Achieve financial security while balancing passion. While many founders are driven by high-stakes investments, Alex discovered passive income is more important than high-stakes investing. By taking this approach, he could take bigger risks without compromising his finances.
- Make a difference in the community. Business success often comes with a responsibility to help others. As part of his commitment to growing startups, Alex mentors young entrepreneurs.
- Start small and build confidence. Alex’s story shows the importance of starting small, from selling novelty ice cream to working at a tech giant like Amazon. Through each experience, he developed the skills he would need to succeed professionally and personally.
Featured Image Credit: Lukas; Pexels: Thank You!